http://www.essence-design.co.uk en-US Fri, 18 Jun 2010 13:53:43 GMT Fri, 18 Jun 2010 13:53:43 GMT Raccoom rss generator, website http://raccoom.sytes.net, email chrisdarebell@msn.com 120 From the 12-14th of February Confex is taking place again in Earls Court. It is the UK exhibition for all things “Event” and all major providers of venues, destinations and event support services are going to be there. If you are... http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/2/1/confex-–-the-place-to-be-in-feburary.aspx Essence Design Thu, 12 Jun 2008 11:31:22 GMT http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/2/1/confex-–-the-place-to-be-in-feburary.aspx Video tours or 360° views of rooms, restaurants, bars, etc. can be a great selling tool when done correctly. However, we recommend choosing your production company carefully and make sure you give them a good brief and that you are happy with the... http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/5/23/video-tours-show-your-venue-from-all-angles.aspx Essence Design Thu, 12 Jun 2008 11:27:51 GMT http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/5/23/video-tours-show-your-venue-from-all-angles.aspx The visual identity of a hotel is a very successful marketing tool when used correctly. You will find the logo on every piece of stationery, every sign, uniform, website, brochure and if the identity is used consistently you are on to a winner... http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/5/9/visual-identity-–-the-backbone-of-succesful-marketing.aspx Essence Design Thu, 12 Jun 2008 11:18:58 GMT http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/5/9/visual-identity-–-the-backbone-of-succesful-marketing.aspx We all know the sensation when we stay somewhere we really enjoy– we want to take a tangible memory home, to spread the happiness of our holiday to our loved ones and so on one of the last days of our stay we will buy them a present in the... http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/4/21/the-power-of-souvenirs-–-stork-gifts.aspx Essence Design Wed, 11 Jun 2008 16:58:53 GMT http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/4/21/the-power-of-souvenirs-–-stork-gifts.aspx In-Room and Restaurant Promotion. . . For most hotels the work is over once the guest have arrived at the hotel, but is it really? Cross-promoting your hotel’s offering to your visitors is an increasingly valuable marketing tool. Your... http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/4/1/let-your-tables-talk.aspx Essence Design Wed, 11 Jun 2008 16:57:48 GMT http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/4/1/let-your-tables-talk.aspx Last year's postal strike seems like a far distant memory (probably a nasty one for us all) but it might be a good idea to reflect on what an impact it made on your business. A lot of hotels, B&Bs and similar businesses in the leisure... http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/3/20/postal-strike---how-to-make-the-most-out-of-e-marketing.aspx Essence Design Wed, 11 Jun 2008 16:47:05 GMT http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/3/20/postal-strike---how-to-make-the-most-out-of-e-marketing.aspx So, here you are, with a lovely hotel in a lovely location, spending a lot of time and effort to promote your business; you have a fantastic website that generates you a lot of bookings and you have brochures and other marketing materials that your... http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/3/6/your-hotel-–-one-problem-one-solution.aspx Essence Design Wed, 11 Jun 2008 16:42:22 GMT http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/3/6/your-hotel-–-one-problem-one-solution.aspx I am sure you know that if your advertising isn’t bringing you any bookings then it is not working. Sounds simple and logical, doesn’t it. But there are still so many hotels and restaurants out there doing advertising that doesn’t do... http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/2/29/how-well-is-your-hotel-advertising-working.aspx Essence Design Wed, 11 Jun 2008 16:23:18 GMT http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/2/29/how-well-is-your-hotel-advertising-working.aspx When have you last looked at your hotel website – if you have one – with fresh eyes? Are you certain it is selling your hotel – and more precisely selling rooms – as best as it could? Designing a web site is not rocket... http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/2/21/your-website-assessed.aspx Essence Design Thu, 21 Feb 2008 11:42:09 GMT http://www.essence-design.co.uk/blogs/hotel-and-leisure/2008/2/21/your-website-assessed.aspx